International Program
Lectures and projects from the study field of Economics (Summer 24)
+ major concepts of business transformations
+ dealing with technology-induced disruptive change
+ RadioActive case study
+ presentation - TED-Style
IMTBCB1
2,5 CP
Lecturer: Prof. Dr. Schwarz
Limited number of participants!
+ focus on business administration
+ introduction to enterprise systems and software
+ on-premise and -on-demand scenarios
+ virtual enterprise modelled in ERP
IMTB 430
5 CP
Lecturer: Prof. Dr. Bernd Scheuermann
+ introduction to enterprise systems and software integration
+ market survey and history of enterprise software products and their suppliers
+ introduction to Enterprise Resource Planning (ERP) and related enterprise systems in on-premise and on-demand scenarios
+ introduction to SAP
WINB3M31.7,
5 CP
Lecturer: Prof. Scheuermann
+ Panorama of Cost Accounting
+ Multi-Level Contribution Margin Accounting
+ Activity-based costing
+ Target costing
+ Analysis of Profit and Loss Statements
WINB 781E
5 CP
Lecturer: Prof. Dr. Bleiweis
Faculty of Management Science & Engineering
+ explanations for alliances and co-operations
+ synergy effects
+ forms and legal aspects
+ strategies and Financing
+ success criteria
IIBB630
5 CP
Lecturer: Prof. Dr. Kinkel
+ theories of international trade
+ world trade and Germany's foreign trade relations
+ international trade policy
+ balance of payments and external equilibrium
IMTB 631.5
2,5 CP
Lecturer: Prof. Dr. Krämer
+ basic conditions for international economic activities
+ theories of international management
+ short- and long-term strategy
+ organization and HR Management
+ managerial accounting
IIBB 410
5 CP
Lecturer: Prof. Dr. Kinkel
+ significance, goals and methods of project management
+ participation in student-run project organization
WINB 321
4 CP
Lecturer: Orlando Casabonne
Limited number of participants!
+ understanding what services and services marketing are
+ being able to define and evaluate service quality
+ being able to design a service process
+ understanding how technology influences the service delivery
+ considering ESG in services marketing
Course code: t.b.a.
2 CP
Lecturer: Dr. En-Chi Chang
Prerequisites: basic marketing knowledge
+ Advanced Manufacturing: organization, materials and technologies
+ estimation of consequences of technological change with particular focus on social effects
WINM231
2,5 CP
Lecturer: Prof. Dr. Roser
Limited number of participants!
+ understanding and implementing new technologies in the customer-centric sales organization
+ identifying the triggers and dynamics of a digital sales transformation
+ obtaining the expertise on how to steer and manage digital sales processes
WINMSM1.7
5 CP
Lecturer: Saira Moinuddin-Huber
Only Master students are admitted!
+ Sustainability, transformation of the energy sector
+ Green financial instruments
+ Financial analysis of energy companies
WINMGE1
2.5 CP
Lecturer: Prof. Perlwitz
Master students with a background in economics
Bachelor students with a sound knowledge of finance in higher semesters