Business Administration and Engineering

Production and Organization is, from the company's point of view, an internally oriented profile: It stands for a traditional, broad-based education in Business Administration and Engineering that focuses on creating value within the company, and on the effectiveness and efficiency of business processes. Graduates are versatile in logistics, controlling, production, marketing, organization, information technology and many more, and often act as intermediaries between company departments.

Purchasing and Sales is an externally oriented profile from a company perspective: Technical purchasing has a significant influence on a company's cost structure, which is why more attention is paid to the analysis, evaluation and development of suppliers. Technical Sales is concerned with selecting potential customers and explaining and presenting primarily technical products, proposed solutions and services. In addition, sales concepts (e.g. franchising/structural sales) as well as sales instruments (e.g. e-commerce, direct mail) and marketing are covered.

Services is a profile that aims at marketable entrepreneurial complete solutions and pursues two purposes: First, reinforcing technical products with services such as planning, financing, operation, maintenance, after sales and call centers. On the other hand, the overall entrepreneurial management of major technical projects with tasks such as identifying and calculating the services to be provided, awarding, monitoring and invoicing orders, coordinating all parties involved, and monitoring and controlling all processes.

Logistics Management focuses on the planning and optimization of internal material and information flows for purchasing, production and distribution, as well as the design of interfaces and networks in cross-plant and cross-company networks. It is also about identifying and implementing comprehensive improvement potentials as well as selecting and continuously updating the material flow, transport and storage technology used and the supporting IT systems. Current analysis and planning methods for logistics systems are used for this purpose.